Interactive Media

Do you want to engage users at your website? Coax a younger generation to play with your brand? Teach a new subject through a training video? Educate shareholders in why your business is a good investment through a corporate DVD?

Or just get your network involved in what you’re doing – increasing loyalty and emotional buy-in?

Interactive media is a powerful answer.

Our corporate media producers and developers understand the influence of multimedia. We create interactive corporate videos that guide your target audience to explore and discover your unique message for themselves.

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Capabilities Framework

NSW Department of Ageing, Disability and Home Care A smart “Capability Framework” that shows how to document job descriptions and career planning. View PDF

Future Options

Australian Government Department of Agriculture, Fisheries and Forestry Interactive video case studies that show farming families make a graceful exit from life on the farm. View PDF

Ideas Growing Demand

Australian Wool Innovation With voiceover in English, Italian, Chinese or Japanese and Korean, Aussie wool is positioned as a world-class product. View PDF

MR3 Series

Komatsu Australia A strong online-video product drive to promote the hard-hitting “MR3” series of heavy machinery. View PDF

Net Alert

Department of Communication, Information Technology and the Arts Tips in how Australian families can successfully protect their children online, from NetAlert. View PDF

Pork

Australian Pork Limited Australian pig farmers welcome you to their farms via an interactive website with video content. View PDF

Secure Sentinel

Vero Insurance Rugby legend Nick Farr-Jones introduces this interactive CD-Rom which acts as a strong business-to-business marketing tool.

Give them what they want

When you offer your audience an interactive media experience, you provide them with the creative license to:

  1. Skip between content and menus
  2. Digest information at their own pace
  3. Revisit an earlier message
  4. Discover the unique learning style that works best for them
  5. Engage in a powerful sensory experience that involves sight, sound and touch.

Producing interactive corporate communication tools is about recognising that your relationship with your audience is a two-way street, where they have the creative license to play and interact with your message.

5 steps in creating an interactive video

Interactive video productions – whether they are streamed on the web or screened as a CD-Rom – place your audience in the driver’s seat, guiding them to experience your message on their own terms, at their own pace and in their own style.

Our interactive developers and corporate DVD producers understand the fine interplay between achieving your strategic objectives and creating a strong creative experience that connects with your audience.

Our DVD producers follow five steps to deliver a successful interactive corporate DVD:

  1. Understand the brief: who is the target audience? What should they think, feel and do? Where will they experience the interactive piece or DVD production?
  2. Map out the interactivity: often with a highly specialised development partner who is uniquely skilled to respond to the brief
  3. Craft the content and design: our media and corporate DVD producers cleverly cut the interlay of audio, video, photography and text
  4. Test the interactive process: the experience of the user is fully evaluated, meeting stringent standards of quality control by our developers and corporate video producers
  5. Formatting for your target audience: CD-Rom, DVD-Rom, USB memory drive or streamed for the web?

5 types of interactive DVD productions

Just as the user drives the interactive experience, your strategy drives our creative approach.

Our interactive developers and corporate video producers can guide you in the best execution that delivers your objectives, choosing from:

  • CD-Roms or DVD-Roms
  • Websites with high interactive functionality
  • PowerPoint presentations
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  • Educational multimedia and e-learning for students
  • Interactive corporate videos for branding purposes.